摘要
对媒介角色主要有两种研究路径,一种是置换成媒介功能、效果与权力等问题之后再研究,一种是将它纳入发展社会学的理论框架。通过对两种路径的梳理,可见立足中国社会场景理解媒介角色是传播社会学更值得研究的方向。
There are two ways to investigate the media role: one is to change it into the media function, effect or power before it is researched; the other is to bring it into the theory of developing sociology. Though packing up the two ways, the paper concludes that it is better to understand the media role under Chinese circumstance in the media-sociology.
出处
《上海大学学报(社会科学版)》
CSSCI
北大核心
2007年第6期63-67,共5页
Journal of Shanghai University(Social Sciences Edition)
基金
国家社会科学基金项目(04BXW002)
关键词
角色
媒介角色
本土语境
role
media role
indigenous circumstance