图书成本控制的途径与方法

Approaches to Controlling Book Cost

图书成本的变动很大程度上决定着图书利润的变动,编辑需要加强成本控制意识。图书成本控制可以从四个方面着眼:精心策划选题,做好成本预算;建设高水平的作者队伍,控制稿酬成本;控制印装工价、纸张采购和营销费用;从图书制作的细节有效控制成本。

To a large extent, the fluctuation of book costs determines book profits, so the editor should strengthen the consciousness of cost controlling. It could be done from the following aspects, such as topic selection, writer resource cultivating, direct cost controlling and the particular cost of book production.