节目形态创新与媒体的责任意识——两会民生新闻报道反刍

On the Program Form Creation and Media's Conscientiousness of Responsibility

电视节目形态创新引发了很多讨论,如07年两会报道热议的具有代表性的"小丫跑两会"和"小崔会客"两个节目,从电视媒体的"责任意识"所包含的几个特征,分析电视节目形态正确创新应具备的三方面条件:解决问题而不仅限于反映问题、为媒不"媚"的责任意识和拓展自己发展空间的主动性。

TV program form＇s creation has aroused many debates, such as in 2007 the two program of Wang Xiao- Ya Reporting the Two Sessions and Xiao-Cui＇s News Entertaining Hall had become the hot topic. This paper, from the features contained by TV media＇s responsibility conscientiousness, has analysed that the correct creation of TV program form creation must have the following three conditions： solving problems instead of just exposing problems, the responsibility conscientiousness for media but for flattery and the initiative to spread one＇s own developing space.