略论电视节目策划中的精品意识

On the Consciousness of High Quality in Television Program Planning

策划是产生精品电视节目的首要环节;高水平的电视节目制作策划,不仅能为社会大众带来高质量的精神文化产品,而且还能为策划人以及相关电视媒体带来丰厚的经济效应。

Planning is the first link in producing fine television program. A high level of television program planning can not only bring high - quality cultural products for social mass, but also bring substantial economic effects for planner and correlated television media.