现代物流业实施战略联盟的利益分析

Analysis of the Benefit of Strategical-alliance in Modern Logistics Industry

在经济蓬勃发展的21世纪,物流行业作为一个集商流、资金流、信息流为一体的新兴产业,已经是国民经济必不可少的一部分,并与其社会经济发展总体水平密切相关。文章通过探讨物流及物流管理的概念,分析了现代物流行业的特点。从供应链管理的角度来说,"战略联盟就是物流渠道中两个独立实体为实现特殊的目标和利益确立的契约关系。"物流行业实施战略联盟可以获得的利益主要有适应企业外部环境的变化、满足供应链管理的内部机制的要求、弥补战略缺口、寻求战略优势,提升客户价值、降低交易成本、获取战略资源等等。

In the 21st century with great economic prosperity, logistics, as a new industry involving commodity flow, cash flow and information flow as a whole, becomes indispensable of national economy and closely relevant with the general standard of social and economic development. By inquiring into the concepts of logistics and logistics management, the characteristics of modem logistics industry are analyzed in this paper. From the perspective of supply chain management, ＂strategical-alliance means a contract relationship set up by two independent entity in the logistics channel to get specific object and benefit.＂ In this paper, strategical-alliance in the logistics industry is considered to bring about benefit such as adaptation to changes in the external environment of enterprises, making up for strategical breaches, looking for strategical advantages, enhancing the value of clients, decreasing the cost of transactions, obtaining strategi- cal resources.