我国6省市不同年龄群体参与体育旅游现状分析

And analysis of the current state of participation in sports tourism by different age groups in 6 cities and provinces in China

对我国6省市不同年龄群体参与体育旅游的现状进行了调研，结果发现：不同年龄群体体育旅游需求、动机和消费水平有着显著不同。16～20岁、21～25岁和70岁以上的3个年龄段群体更希望出游的时候不经旅行社安排。在旅游伴侣的选择上，除了16～20岁、21～25岁和26～30岁这3个年龄段群体首选是希望与好朋友一起旅游外，其他各年龄段群体都首选希望能与家庭成员一起出游。年龄小的喜欢野营、游泳、滑雪、漂流、森林探险、潜水、攀岩、滑翔等，而年龄大者更加喜欢垂钓、远足等体育旅游活动。少年儿童以娱乐为主要动机，青年人以寻求刺激为主要动机，中年人主要以休闲为主要动机，老年人以健身为主要动机。在对体育旅游的认知上，16～20岁、21～25岁、26～30岁3个年龄段明显高于其他年龄段；各年龄段人群消费最多的在200元以上或5～100元。

The author investigated the current state of participation in sports tourism by different age groups in 6 cities and provinces in China, and revealed the following findings： the need, motive and consumption standard of different age groups for sport tourism are significantly different; the groups of people at the age of 16-20, 21-25 and over 70 prefer traveling without the arrangement of an travel agency; in terms of the selection of travel companies, the first choice of all other groups of people, except the groups of people at the age of 16-20, 21-25 and 26-30 （whose first choice is hoping to travel together with good friends）, is hoping to travel together with family members; younger people like camping, swimming, skiing, drifting, forest exploring, diving, rock climbing and gliding, while elder people prefer sports tourism activities such as fishing, national sports and hiking; as for main motive, it is having fun for children, seeking thrills for youngsters, having leisure relaxation for the meddle aged, and keeping fit for the elderly; the knowledge about sports tourism of the groups of people at the age of 16-20, 21-25 and 26-30 is significantly sharper than that of other groups of people; all groups of people mostly spend over 200 Yuan or 5-100 Yuan on sports tourism