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2048,影响工程机械行业发展的重要数字

2048,the Important Numbers that Influence the Development of Construction Machinery Industry
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摘要 各制造商和代理商不仅在产品性能方面以及价格定位上竞争,而且在付款方式上也面对面地对垒着,这种白热化的市场竞争局面促使很多银行开始为工程机械行业提供融资服务。这些融资服务的重点是支持国内制造商快速发展,大幅度提高销量。而如果国外制造商需要享受这种融资服务,则须签定"全额担保协议"。这样的商业环境从2002年一直持续到2005年…… Manufacturers and Agents are competing not only for the products' performance and price,but also include the payment ways.Under the competing condition,from 2002 to 2005,many banks began to provide the financing service for construction machinery industry,in order to maintain fast development of domestic manufacturers;on the contrary,the overseas must sign the agreement for the service. Caterpillar is the first overseas company started the financing leasing service in Chinese construction machinery industry,and then the market condition began to take some changes after the'Cat Financing'service.Now,they finally started the'2048'financing strategy,which calledìthe ultimate planǐ, must have a profound impact on construction machinery industry.
作者 高山
出处 《工程机械与维修》 2007年第12期66-71,共6页 Construction Machinery & Maintenance
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