从新制度经济学的角度透析企业并购中的文化整合

Analyzing Cultural Integration in Enterprise Mergers and Acquisitions from the New Institutional Economics Point of View

企业并购中的文化整合问题一直是困扰企业并购的一大难题。笔者试从管理学和经济学结合的角度,在保留部分传统观点的基础上引入新制度经济学的一些理论,认为企业并购中文化整合失败的原因在于只重视正式约束,忽视非正式约束;只看到它能降低交易成本,忽略了会增加内部协调成本,认为企业文化整合应走一条"市场主导,以人为本"的道路。

Cultural integration has been one of the difficult problems in enterprise mergers and acquisitions. This paper, from the perspective of combination of management and economics, on the basis of keeping some traditional points of view, introduces some theories of new institutional economics, holds that the reason for the failure of cultural integration in enterprise mergers and acquisitions lies in only valuing formal restriction and overlooking informal restriction, only seeing that it lower transaction cost but overlook that it will increase coordinating cost. The research result shows that it would be better for enterprise cultural integration to take the way of market orientation and man orientation.