论媒介影响力的作用

Comment on intermediary influence effect

媒介的影响力受多方面因素的制约,也有狭义和广义的区别,从广义上而言,这种影响力就会产生各种强弱、好坏、正负等不同的作用,本文试图以媒介影响力理论为基础,分现实、潜在、有效三个层面,以新疆电视媒体存在的问题为例,来透视这一主要媒介应当在本地产生的影响力。

The intermediary influence accepts many ways factors restraint, on also difference , secondary broad sense having narrow sense and broad sense , this influence only is capable to do creation various strong or weak , good and bad , positive and negative Deng Bu Tong the effect.The main body of a book try to take intermediary influence theory as basis , are allotted reality , the lurking , there are three effects tier of face, taken Xinjiang TV medium have problem as the influence that one main intermediary coming to have this X-rayed the example, produces naturally in local place.