成都市场常见包装食品营养标签标识现状及消费者认知度

Status and Consumer′s Knowledge of Nutritional Labelling of Food in Market in Chengdu

目的了解成都市场常见包装食品营养标签标识现状和消费者对营养标签的认知度。方法2006年对成都市7家大型超市10大类291种包装食品的营养标签标识情况进行调查;同时随机抽取366名消费者进行营养标签认知度的问卷调查;用SPSS13.0软件进行分析。结果食品营养标签的标识率为47.1%;不同类型食品的标识率有较大差别(P<0.01);标识营养素种类≤3种的食品居多,占42.3%;标识营养素的名称和单位不统一。消费者认知度调查显示,有62.4%的消费者在购买食品时会购买有营养标签的食品;有85.2%的消费者认为国家需要对食品包装上的营养信息进行统一规定。结论目前国内食品的营养标签标识尚不规范,消费者对食品营养标签的认知度不高,食品生产企业执行标准不力;所以政府和媒体需要加强对消费者的宣传教育;国家应加快营养标签的立法工作。

Objective To investigate the status of nutritional labelling of common food and consumer＇s knowledge of nutritional labelling in Chengdu. Method The status of nutritional labelling of 291 kinds of food packages from 10 categories in seven large supermarkets were investigated, and 366 consumers were randomly selected and interviewed with a questionnaire. The data were analyzed in SPSS13.0. Results The overall labelling rate of food nutrition was 47. 1%, and a lot of food （42.3%） only marked ≤3 kinds of nutrition. There was a comparatively great difference on nutritional labelling rate among different kinds of foods, and names and units of nutrients labelled were not uniform. 62. 4% consumers would purchase the foods with the nutritional labelling, and 85.2 % consumers argued that the government should take measures to uniform nutritional information printed on food packages. Conclusion The current food labelling in the supermarket is not normative, and the government should take steps in the legislation of food nutritional labelling. The knowledge of consumers to food nutritional labelling is poor, and the government and media should enhance relative propaganda and education to consumers.