培育物流运输企业核心竞争力

Makes Core Competitive Power of the Path Freight Transportation Enterprise

该文通过对物流运输企业核心竞争力内涵、特性及要素的分析,指出我国物流运输企业应以机制创新为前提,以营销创新为核心,以技术创新为基础,以文化创新为动力,加快培育企业的核心竞争力。

Through the analysis of the meanings and character of the core competitive power of the highway enterprises, this paper expounds that in order to cultivate their own core competitive power, the highway freightage enterprises in our country should take the mechanism innovation as a premise, take the marketing innovation as the core, take the technical innovation as the foundation, and take the cultural innovation as the power.