摘要
本文结合目前中国保险业发展现状,在分析车险传统经营模式及其弊端的基础上,借鉴美国、日本等发达国家车险发展的经验,创造性地提出构造车险经营的价值网,并对如何构造车险价值网提出了具体的措施建议。
Based on the present status of auto insurance, the paper summarizes the characters and shortcomings of traditional business model of auto insurance. Referring to the recent successful business models in U.S. and Japan, the paper suggests the auto insurers to form value nets and gives some advice for how to do.
出处
《中国市场》
北大核心
2007年第45期54-55,共2页
China Market
关键词
车辆保险
经营模式
价值网
auto insurance
business model
value net
