合并高校学报定位中的矛盾及其对策

PROBLEMS & COUNTERMEASURES IN VIEW OF THE ORIENTATION OF JOURNALS IN UNIVERSITIES INVOLVING MERGING

对合并高校学报在定位过程中遇到的三个主要矛盾——办刊宗旨定位的矛盾、读者与作者定位的矛盾以及栏目设置与特色定位的矛盾进行了分析,并就如何解决这些矛盾提出了自己的看法和建议。

There exist 3 major problems as to the orientation of journals in universities involving merging ： contradictions in the orientation of running a journal, contradictions in the orientation of the reader and the author and contradictions in columns establishing its characteristic orientation. The paper advances some viewpoints and suggestions as to the solutions to these problems.