语用模糊在商务英语写作中的运用

Analysis of Pragmatic Vagueness and Communication Skills in Business English Correspondence Writing

商务语言往往以其明确性成为商务洽谈成功最为重要的基本因素之一。但是商务语言在某些时候需要模糊性,这是一种利益的需要。恰当地利用语用模糊,能产生积极的效果,从而实现和对方良好的沟通,以达到目的。通过阐述商务英语写作中所运用的语用模糊及沟通技巧,对利用模糊语言进行更有效的商务活动进行了一些探讨。

The accuracy of the language in business writing is always considered as the most significant and basic factor for the understanding in business world. However, the business writing can not work well without special pragmatic vagueness and communication skills, due to the specific environment and final goals of achieving the profit. Proper use of the pragmatic vagueness in business writing can frequently produce the positive effects in the business negotiation. This article will focus on the pragmatic vagueness and the strategies of applying the communication skills in the business English writing.