摘要
针对海南气象影视广告业现状和存在问题,分析了海南气象影视广告媒体的优劣势,并提出了相应的解决方法和经营策略,从而推动气象影视广告业不断创新发展。
Aiming at the actuality and problems existing now in HaiNan weather video advertisement market,we analyzed its advantages and disadvantages and put forward corresponding resolvents in order to promote the video advertising development perpetually.
出处
《气象研究与应用》
2007年第4期82-85,共4页
Journal of Meteorological Research and Application
关键词
气象影视广告
现状
优劣势
经营策略
weather video advertisement
actuality
advantages and disadvantages
managing policy
