海岛休闲渔业产业的市场分析——以舟山为例

On Developing the Market of Leisure Fishery Industry in Island Region——Taking Zhoushan for Example

以舟山市为研究对象，在调查海岛休闲渔业产业现状的基础上，对休闲渔业产业的市场形成的基本条件、产业素质和市场运作的关系进行了分析，从而提出休闲渔业经济的发展对策，为改善海岛休闲渔业经济提供理论依据。

Basing on the analysis of the present condition of leisure fishery industry in island region, the paper takes Zhoushan as an example to research and analyzes the elementary condition, industy capacity and the relation between the leisure fishery industry and market . And the paper puts forward the relevant stratagems to develop the economy of leisure fishery, which will provide the theories to improve the economy of leisure fishery in island region.