摘要
阐明了当前我国农民专业合作社品牌推进的基本现状与制约因素,对美国、法国和日本推进农民专业合作社品牌发展的经验及启示进行深入解读,在此基础上提出了我国农民专业合作社品牌推进的对策思路。
This paper illustrates the present situation and restricting factors in the brand promotion of farmers' professional cooperatives in our country and then gives a deep analysis of the experience and inspiration from the brand promotion of farmers' professional cooperatives in USA France and Japan. Accordingly the countermeasures in the brand promotion of farmers' professional cooperatives in our country are proposed.
出处
《福建农林大学学报(哲学社会科学版)》
2008年第1期33-36,共4页
Journal of Fujian Agriculture and Forestry University(Philosophy and Social Sciences)
关键词
农民专业合作社
品牌
推进
farmers' professional cooperative
brand
promotion