摘要
审视国内餐饮市场,社会餐饮的迅猛发展给酒店餐饮带来了很大冲击和压力。在新的市场环境下,酒店餐饮只有转变经营理念,整合各方面资源,扬长避短,才能提升自身竞争力,取得佳绩。
A survey of the domestic market finds that rapid development in social catering brings impact and pressure on hotel catering. In the new market situation, changes in marketing ideas, conformity of resources and capitalization on its strengths make a catering enterprise more competitive and successful.
出处
《扬州大学烹饪学报》
2007年第4期43-46,共4页
Cuisine Journal of Yangzhou University
关键词
酒店餐饮
社会餐饮
餐饮经营
hotel catering
social catering
catering management
