摘要
在当前频频出现彩电价格大战的情况下,TCL公司却认为一味地降价促俏只会削弱名牌的优势,而只有高举品牌、质量、服务的大旗方能在市场竞争中立于不败之地。
Recently, many companies promote their products by cutting price in the color TV market But TCL co. has its own way.In its management's opinion,to improve quality and service is a better way to get an advantage position in the market than the price cutting competition.
出处
《电子质量》
1997年第9期12-14,共3页
Electronics Quality