摘要
汽车经销商是汽车厂商和消费者联通的桥梁和纽带。据美国汽车经销商协会(NADA)数据表明,新车销售收入占据了新车特许经销商(轿车和卡车新车经销商)总收入的一半以上,汽车销售业为新车经销商的其它部门增加了盈利来源。通过新车销售,经销商可以从汽车后市场、维修和客户服务获得收入,并且也为未来二手车的回收和再销售提供了一定的保障。
Automotive dealer is a bridge and bond between carmakers and customers. The data of NADA, US shows that income of new vehicle authorized dealer (new car and new truck included) takes up more than a half of the sum of new vehicle sales income. Vehicle sales business adds profitable source for new car dealer and other departments. By the new car sale, dealer can get income from after market, maintenance and customer service. Also it provides certain guarantee for purchase used car and resale.
出处
《汽车与配件》
北大核心
2008年第2期46-49,共4页
Automobile & Parts