导游翻译中普遍存在的问题及解决途径探析

随着全球经济、文化一体化的发展,来华旅游的外国游客日益增多,这给我国旅游业带来了新的机遇和挑战。如何提高导游翻译的服务质量,是目前我国导游翻译工作者所面临的共同问题。本文将针对导游翻译中普遍存在的问题,试图从分析导游翻译的特点、方法以及翻译过程中对文化因素的处理等方面来探析其解决的有效途径。

With the development of economic globalization and cultural integration, more and more foreign tourists come to China for a visit, which brings our tourism industry new opportunities and challenges. At present, every tour guide in our country must face the problem-- How to improve the tour guide translation service quality. This paper aims at solving common problems in tour guide translation field, and tries to analyze the characteristics,methods of tour guide translation, deal with cultural factors in the process of translating, thus find out some effective solutions.