福建省滨海体育旅游资源优势及前景分析

Prospect Analyses and Countermeasures of Developing Seashore Sports Tourism in Fujian Province

随着滨海旅游业的迅猛发展,滨海体育旅游已得到人们充分认识和重视.本文对福建省滨海体育旅游资源条件进行了分析,并就其滨海旅游发展前景作以展望,认为福建省在沿海区位、气候环境、海洋水文、客源市场、交通条件和基础设施、人文资源等方面优势明显.提出相应策略与建议.

With swift and violent development of seashore tourist industry, the new developing travel way-seashore sports tourism receives attention of people and becomes the new light spot of seashore tourist industry. The article explains the meaning of seashore sports tourism and has omnidirectionally analyzed prospect of developing seashore sports tourism in Fujian Province and has proposed some suggestions. For example, strengthen the cooperation of tourism department, sports department and relevant departments, develop the diversified products, devote more efforts to propagating and promoting ,pay attention to the development of competitive sports of seashore ,train the pluralistic investment subject, strengthen seashore sports travel talents＇ cultivation, protect seashore sports tourist resources and take sustainable development path ,etc.