中石油与中石化成品油经营模式创新研究被引量：1

Innovation of Refined Oil Business Model within CNPC and SINOPEC

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摘要中石油、中石化两大集团要保持在国内成品油市场的主导地位和竞争力,建立现代经营模式是关键。本文在分析国内两大石油集团经营模式创新迫切性的基础上,对中石油和中石化成品油经营模式创新的思路、模型、内涵及最终目标进行了深入分析和探讨。 Building modern business model is the key to keep leading role and competitive advantage in domestic refined oil market for CNPC and SINOPEC. Based on the analysis of the urgency of these two domestic oil major＇s refined oil business model innovation, this paper gives a profound analysis of the way ,the structure, the connotation and the ultimate goal of refined oil business model innovation within CNPC and SINOPEC.

作者张海霞董秀成

机构地区中国石油大学(北京)工商管理学院

出处《未来与发展》 CSSCI 2008年第2期18-21,42,共5页 Future and Development

基金国家社科基金项目(项目号:06BJY042)

关键词成品油经营模式核心竞争力 Refined oil Business model Core competitive advantage

分类号 F270.7 [经济管理—企业管理]

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