摘要
利用企业博弈模型得益矩阵分析了企业合作战略联盟的策略选择问题。探讨我国企业多元化经营的意义及面临的问题及风险。强调战略联盟是我国企业实现共生经济的必然选择。
The benefit matrix of enterprise game model is adopted to analyze the strategy selection of business enterprise strategy alliance. The meaning, problems and risks of enterprise＇s diversification management of our country are probed into. It is emphasized that the strategy alliance is the inevitable choice to realize the symbiosis economy of China＇s enterprises.
关键词
企业战略联盟
共生经济
策略选择
风险
途径
效应
business enterprise strategy alliance
symbiosis economy
strategy selection
risk
path
effect
