生产企业发展逆向物流的问题及对策研究

Research on Problems of Reverse Logistics and Countermeasures

随着市场竞争的加剧,逆向物流将在企业战略规划中发挥日益重要的作用。逆向物流给那些正在寻找机会增强自身竞争实力的生产企业带来新的机遇。生产企业应该充分重视逆向物流,逐步实施、完善逆向物流业务,为企业更好地参与激烈的国际竞争创造优越条件。从生产企业开展逆向物流的必要性入手,针对存在的若干问题,提出建设性的对策,以期促进生产企业逆向物流的快速发展。

With the fierce competition of market,reverse logistics play an increasingly important role in the strategic planning of enterprises. Reverse logistics offer the new opportunities to those manufacturing enterprises that are looking forward to increasing their competitive stength. Manufacturing enterprises should pay full attention to the reverse logistics. They should implement and improve reverse logistics gradually so as to confront with the fierce international competition. Firstly,this paper analyzes the necessity of implement of reverse logistics in enterprises. According to the current problems of reverse logistics development in manufacturing enterprises ,this paper propose some constructive measures to promote the rapid development of reverse logistics in manufacturing enterprises lastly.