摘要
在当前的服装市场中，企业之间的竞争除了技术竞争外，主要就是形象竞争。本文就服装企业的CI战略竞争进行论述，为服装企业导入CI提供参考。
In today's clothes market, the competition among companies is mainly imagecompetition besides technics competition. The article states the CI Competution among clothescompanies. Maybe it can help some clothing companies or enterprises.
关键词
服装企业
形象竞争
CI战略
clothes companies
image competition
CI competition
