传播学视野里的明初小说传播——以《剪灯新话》《剪灯余话》为例

the Novel Communication in the Early Ming Dynasty from the Perspective of Communication Study——taking Jian Deng Xin Hua and Jian Deng Yu Hua as examples

在传播学的视野下,以《剪灯新话》《剪灯余话》为对象,考察明代万历朝以前的小说传播过程。分析了这两种小说的作为传播者的作者、评论者和初刻者的特殊身份及其对小说传播的积极影响,创新点是用"两级传播"模式中的"意见领袖"理论阐释明初小说提倡者对小说传播的积极影响;分析了明初小说提倡者对小说的看法及其对小说传播的积极影响,创新点是用传播学的"失调论"阐释这些提倡者对小说的看法;勾勒出了明初小说传播的轮廓,创新点是用传播学的理论解释了明初小说为什么被禁以及为什么不堪一禁。

This article investigates the novel communication process before the Wanli of Ming dynasty from the perspective of communication study by analyzing Jian Deng Xin Hua and Jian Deng Yu Hua. The first part of this article analyzes the special identity of the writers, the reviewers and the early publishers of these two novels and their positive influence on the communication of novels. The innovation of this part is to apply the ＂opinion leader＂ theory of the ＂ two grades mode of communication＂ to demonstrate the novel advocators＂ positive influence on the novel communication in the early Ming dynasty. The second part analyzes the advocators＂ views on novels and the influence of these views. It is creative for this part to use the ＂maladjustment theory＂ of the communication study to expatiate on the advocators＂ views on novels. Finally it draws the outline of the novel communication process in the early Ming dynasty. The innovation in this part is to use the theory of the communication study to explain why the novels of the early Ming dynasty were banned and why they couldn＇t bear to be banned.