都市旅游标识导向系统标准化建设研究--以上海市为例

Study on the standardization of signage system of urban tourism:take Shanghai for example

在充分了解都市旅游标识导向系统构成的基础上,对上海都市旅游标识导向的现状进行了实地调研,发现了存在的一些问题,并就此提出了推进上海都市旅游标识导向系统标准化建设的建议。

Based on the through analysis to the composition of signage system of urban tourism, this paper conducts surveys to Shanghai tourism signage and exposes some problems. Finally, it brings forward some suggestions to the standardization construction of Shanghai tourism signage.