地方媒体聚焦弱势群体状况分析——以《南京晨报》为例

An Analysis of the Condition Local Media Focused on the Social Group in Inferior Position—A Case Study of Nanjing Morning Post

运用内容分析与个案调查相结合的方法,以《南京晨报》为例,对地方媒体针对社会弱势群体所作新闻报道的现状进行统计。分析认为,地方媒体在针对弱势群体的新闻报道存在整体层面关注度上升而细节层面歧视弱势群体的现象,并针对此现状进行了社会学分析。

Through the approach of content analyze and the case study of Nanjing Morning Post, the author made a statistical analysis of the condition local media focused on the social group in inferior position. It is argued that the concern of news report from local media focused on social groups in inferior position is on the rise at the macro level, but still they have discrimination against these groups of people in detail. The author made an analysis of this phenomenon from sociological perspective.