基于旅游者行为研究的旅游感知和旅游认知概念

Reflections on the Conception of Tourist Perception and Cognition Based on Researches of Tourist Behaviors

本文以旅游者行为研究为视角,运用互联网文献分析方法,在综合分析国内外旅游者行为研究中旅游感知和旅游认知的实际运用和理论探讨的基础上,总结提出了以旅游活动的评价结果为核心的旅游者感知和认知的概念。

From the point of view of tourist behavior research, The authors applied the psychological definitions of perception and cognition and used on-line literature analysis method to summarize and distinguish the conception of tourist perception and cognition focusing on the result of evaluation to tourist activities. The conclusion is based on the analysis of both theory of tourist perception and cognition and its practices in the filed of domestic and overseas tourist behavior research.