基于展馆视角的我国会展区域竞争力差异分析

An Analysis of Regional Differences of the MICE Competition in China:From an Exhibition Halls Perspective

文章从我国各省区展览馆位序和经济适应程度着手,引入展馆位序比和展馆经济比,采用四象限法把我国不同省区的展览馆发展分成竞争潜力大-开发超前型、竞争潜力大-开发不足型、竞争潜力小-开发超前型、竞争潜力小-开发不足型等四种发展类型,并从提升区域会展竞争力的视角提出了应采取的相应对策。

Based on the status quo of exhibition halls in our country and with the regional economic theory, this paper classifies various exhibition halls in different provinces and ureas into four types： advanced development ureas, suitable development areas, lagging behind ureas and severely lagging behind areas, then puts forward some corresponding countermeasures for raising the regional MICE competition.