湖北省旅游产业结构调整研究

The Research into the Adjustment of Tourism Industry Structure of Hubei Province

近年来湖北省旅游业取得了很大的发展,但是也存在着很多问题。文章通过对大量统计数据的分析,描述了湖北旅游产业发展处于全国中等水平、入境旅游增长缓慢、经济地位不断提升、客源市场结构不断优化、产业机构日趋完善、产业发展环境不断改善等目前存在的现状;在此基础上从湖北省旅游产业在中部地区的地位、产业结构、收入结构、区域结构、产业竞争力等五个方面分析了湖北省产业结构调整的必要性;最后,提出了更新观念、推进区域合作、整合资源、创建品牌、改善收入结构等旅游产业结构调整的五点对策。

The tourism industry has developed so rapidly in Hubei Province in recent years. But there are many problems. In this paper, the author firstly analyzes great amounts of statistical data and points out the present situation of the tourism industry structure in Hubei Province： Hubei tourism industry is at the middle level of China ,the increase of international tourism is slow, the economical position is improving ,the market structure is optimizing , the industry structure is more and more perfect , the environment of industry development is improving, on the basis of analysis, the author analyzes the necessity of the adjustment of the tourism industry structure from five aspects： the position of Hubei tourism industry in the middle part of China, industry structure, income structure, region structure and industry competitiveness. Finally, five countermeasures are provided： innovating conception , pushing region collaboration , tourism resource conformity , building brand ,improving income structure.