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酒店网络分销渠道:历史、现状、热点和趋势 被引量：1

Hotels' Network Distribution Channel:History,Present Situation,Hot Topics and Trend
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摘要 随着旅游业的进一步发展,网络与旅游近期成为理论界和实践界关注的焦点,从酒店网络分销的历史出发,通过分析中国酒店网络分销的现状,结合实际的调研,给出酒店网络分销的热点问题和发展趋势,希望对理论界和实践界有所帮助。 With further development of tourism,more and more attention is paid to the tourism with the Internet by researchers and enterprises. Beginnig with the history of hotels＇ network distribution, the author analyzes the present situation,and presents the hot topics and trend of what might be good for the researchers and enterprises.
作者 陆均良 沈华玉
机构地区 浙江大学管理学院 厦门大学嘉庚学院
出处 《桂林旅游高等专科学校学报》 CSSCI 2008年第1期99-102,共4页 Journal of Guilin Institute of Tourism
关键词 网络分销 酒店 趋势 network distribution hotel trend
分类号 F719 [经济管理—产业经济]
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参考文献6

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  • 2Peter O,Gabriele P. Marketing Hotels Using Global Distribution Systems:Revisited [J]. Cornell Hotel and Restaurant Administration Quarterly, 2003,44(8): 105-114.
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共引文献1

同被引文献22

  • 1詹兆宗.旅行社基于互联网的产品策略研究[J].旅游学刊,2005,20(2):37-41. 被引量：30
  • 2Cooper, C. and Lewis, in the tourism industry J. Transformation and trends implications for distribution channels [A]. Buhalis, D. and Laws, E. eds Tourism Distribution Channels: Practices, Issues and Transformations [ C ]. London : Continuum, 2001 : 315-331.
  • 3Walle, A. Tourism and internet: opportunities for direct marketing [ J ]. Journal of Travel Research, 1996 ,( 35 ) 1 : 72-77.
  • 4Wardell, D.J. The impact of electronic distribution on travel agents [ J ]. Travel & Tourism Analyst, 1998 ,( 2 ): 41-55.
  • 5Rosenbloom, B., T. Larsen, and B. Smith. The Effectiveness of upstream influence attempts in high and low context export marketing channels [ J ]. Journal of Marketing Channels, 2004, 11 (4) : 3-19.
  • 6Buhalis, D. Strategic use of information technologies in the tourism industry [ J ]. Tourism Management,1998, 9 (5).409-421.
  • 7Barnett, M. and Standing, C. Repositioning travel agencies on the internet [ J ]. Journal of Vocation Marketing, 2001, 7 ( 2 ) : 143-152.
  • 8McCole, P. The role of trust for electronic commerce in services [ J ]. International Journal of Contemporary Hospitality Management, 2002, 14 ( 2 ): 81-87.
  • 9Anckar, B. Consumer intentions in terms of electronic travel distribution [ J ]. e-Service Journal,2003,2( 2 ) : 68-85.
  • 10Granados, N.F., Kauffman, R. J., and King, B. How has electronic travel distribution been transformed? a test of the theory of newly vulnerable markets [ J ]. Journal of Management Information Systems, 2008 : 25 (2) : 73-95.

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桂林旅游高等专科学校学报
2008年 第1期

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