我国东西部体育消费特点及发展趋势研究

The Research of Sports Expenditure Characteristics and Development Tendency In East and West China

文章综述了我国东西部地区的体育消费现状,旨在研究东西部地区体育消费特点及发展趋势。通过文献资料调研方法证实,我国体育消费西部远落后于东部,东部体育消费已具有相当规模。影响我国西部体育消费的因素主要有经济落后、体育消费意识淡薄和体育场地、设施不足。同时体育消费中"花钱买健康"的观念已被我国东部大多数人及西部发达城市人口接受,西部体育消费的发展应结合当地自身优势。

This article summarized present situation of sports expenditure in east and west of China, the purpose is probed into sports expenditure characteristics and development tendency in east and west China. Confirmed through the literature material investigation： The east section sports expenditure has had correspond scale, but west section sports expenditure far behind east section, the mainly factors are the westen economy fall behind, people lack sports expenditure consciousness , and the sports location and facility is in.sufficient. Simultaneously, ＂buying health with money＂ have accepted by majority people not only east section people but also the developed west section, the development of west sports expenditure should depend on local own superiority.