摘要
图式作为一种认知方式或认知手段被看成是知识在大脑中的储存单位。人们处理外界信息需要调用大脑中已有的图式。笔者运用认知图式理论,对公示语翻译过程中的理解和表达进行阐述,论述公示语翻译中的语言图式、内容图式、形式图式运作机制,并提出公示语翻译的深层认知过程。
As a cognitive way or a cognitive means,schema is the knowledge unit stored in brain.It is necessary for people to deal with the outer information through activating the existing schema in brain.Based on the cognitive schema theory,this paper expounds the processes of understanding and expression in public signs translation,discusses the operating mechanisms of language schema,content schema and formal schema in public signs translation,and comes up with the deep cognitive process of public signs translation.
出处
《河海大学学报（哲学社会科学版）》
2008年第1期71-73,共3页
Journal of Hohai University：Philosophy and Social Sciences
关键词
公示语
语言图式
内容图式
文化图式
形式图式
public signs
language schema
content schema
cultural schema
formal schema
