摘要
我国大学在制定发展战略时往往忽视对内部和外部环境的充分分析,对环境和自身竞争力缺乏清晰的认识。文章通过介绍西方大学战略制定的理论与英美大学战略制定的实践做法,建议我国大学在制定战略过程中,应该增强外部环境分析中的科学理性,建立国内共享的高等教育数据库。
It often happens that our universities neglect sufficient analysis of interior and exterior environment in establishing developing strategy. It also lacks clear understanding of environment and self competitive strength. By introducing the theory and practice of western universities constituting strategy, it is suggested in this paper that in our process of constituting strategy, we should strengthen the scientific and reasonable analysis of the exterior environment and establish collegiate data base shared by domestic schools.
出处
《山东理工大学学报(社会科学版)》
2008年第2期85-89,共5页
Journal of Shandong University of Technology(Social Sciences Edition)
关键词
大学
大学战略制定
内部分析
外部分析
university
establishment of collegiate strategy
interior analysis
exterior analysis