4Robert S. Kaplan and David P. Norton, "Using the Balanced Scorecard as a Strategic Management System",Harvard Business Review,Jan-Feb 1996.
5安迪·尼利等.战略缋效管理:超越平衡计分卡[M].电子工业出版社,2004.
6雷蒙德·A·诺伊等.人力资源管理:赢得竞争优势(第三版)[M].中国人民大学出版社,2001.
7Kaplan,R S,Norton, D P. Using the Bal-anced Scorecard as a Strategic Management System,Harvard Business Review, Jan-Feb, 1996 : 76.
8Kaplan, R S,Norton, D P. Transforming the Balanced Scorecard from Performance Measurement to Strategic Management: Part 1, Accounting Horizon,2001, 15(1): 91.
5KAPLAN S Robert,NORTON David.The Balanced Score-card-Measures that Drive Performance[J].Harvard Busi-ness Review,1992(1-2):71-79.
6KAPLAN S Robert,NORTON David.The Balanced Score-card:Translating Strategy into Action[M].Boston:Harvard Business School Press,1995.
7HARRIS F,DE Chernatony L.Corporate Branding and Corporate Brand Performance[J].European Journal of Marketing,2001,35(3-4):441-456.
8GUHA S,GROVER V,KETTINGER W J,et al.Business Process Change and Organizational Performance:Exploring an Antecedent Model[J].Journal of Management Informa-tion Systems,1997,14(1):119-154.