合作型供应链的利润分配方法研究

Profit Division Methods for Cooperative Supply Chains

考虑一个相互合作的二级供应链,供应链的利润水平不仅受到转移价格和订货量的影响,还受到供应商的产品质量和零售商的促销水平的影响,需求的期望与这两个因素满足Cob-Douglas生产函数形式。认为应使用收入共享契约作为供应链利润再分配的手段,由共享比例和产品转移价格决定利润的分配。建立了双方行为的博弈模型,并求出了均衡解。对于收入共享比例,给出了一个对供应链整体而言最优的值和一个双方都偏好的区域。

A cooperative two - stage supply chain is considered, where the profit is affected by not only the transfer price and ordering quantity, but also the quality of the supplier＇s products and promotional efforts of the retailers. They are related to the expected demand in Cob - Douglas production function form. Revenue - sharing contracts were employed as an approach to divide the profit. A game model for the supplier and retailer was established and the equilibrium was obtained. For the sharing ratio, an optimal value for the whole supply chain and a preferred interval for the supplier and retailer were proposed.