运动的品味——大众文化视野下的体育消费分层

Special flavor of sports exercises——different sports expenses under the mass culture

运动品味是在运动中获得的一种娱乐、格调和美感,社会不同阶层总能很自然地定位于适合自己品味的运动形式上。社会精英们把玩着"烧钱"的运动;白领们追求的是运动的个性和时尚;普通民众占据着广场和公园等公共空间,进行廉价的身体消费;而广大农民和城镇弱势群体的身体运动选择性极为贫乏,多数以棋牌来消解其"运动欲",成为体育的"盲区"。全民共享经济社会发展成果,人人都能品味和享受运动的快乐与幸福,是叙述体育消费分层的本义。

The spores flavor is one kind of entertainment, the style and the esthetic sense which obtains in the sports, people with different social stratum can always find the suitable the sports＇ forms and stick to them very firmly. The elite are holding the extremely expensive sports; The whitecollars pttrsue individuality and the fashion; The ordinary populace are occupying the public spaces like .squares and the parks where the inexpensive exercises are carried out; and the farmers and the common citizens have to meet their ＂sports desire＂ by devoting to sports like chess as the result of fewer choices. The joy and happiness created by the economic achievement shall be shared by all people, which is the right original meaning of the sports with different stratum.