浅析网络营销

An Elementary Introduction of Network Marketing

伴随着电子商务的发展,网络经济成为社会高度信息化的产物,这就为技术创新而产生的服务创新、商业模式创新等带来了市场营销的新理念和方法——网络营销。网络营销不同于传统的营销模式,其作用、技术实现等方面都有其自身的特点。

With following the electronic commerce development, the network economy is the society high informationization product, this has brought new marketing idea and method i.e. network marketing for service innovation and business model innovation, which produced through technical innovation. Its function and technology realization, and so on, have their own characters.