摘要
报业客户服务系统的建立和完善可以全面提升报业的服务质量和服务水平,以羊城晚报报业集团为个案,介绍了报业客户服务系统的基本内容,分析报业客户服务系统的前台接入技术及功能需求.
Setting-up and completion of journalism with systematic customer service can promote the service quality of journalism and service level in an all-round way. Taking journalism group of Yangcheng Evening News as the individual case, the paper has introduced the basic content of the journalism customer service system, analyzd the front desk access technology of journalism with systematic customer service and function demand.
出处
《沈阳师范大学学报(自然科学版)》
CAS
2008年第2期192-193,共2页
Journal of Shenyang Normal University:Natural Science Edition
关键词
客服系统
客户关系管理
前台接入技术
功能需求
customer service system
customer relationship management
access technology of front desk
function demand