摘要
以物流管理学为基础,以北京奥运为靶示,对体育物流的概念、我国体育物流市场、体育物流的管理环境与任务、体育物流的规划与疏导等方面进行研究探析,以期让人们认识到体育物流的重要性,进而从体育物流活动中获得客观的经济效益,取得竞技体育和体育经济的双丰收。
On thc basis of the logistic management study and aiming at the 2008 geijing Olympic Games, this paper analyses the definition of sport logistics, the sport logistic market in China, the management environment, tasks, plan and guidance of the sport logistics,so as to improve the public awareness of the significance of the sport logistics and achieve the economic benefiI in the sport logistics.
出处
《体育成人教育学刊》
2008年第2期22-24,共3页
Journal of Sports Adult Education
关键词
北京奥运
体育物流
规划管理
geijing Olympic Games
sport logistics
plan and management