浙商行为的制度安排分析

An Analysis of the Institutional Arrangement of Zheshang's Behaviors

商人的行为方式受制度约束是一个不争的事实,但不同区域的商人在不同时空上有着不同的行为反映。本文运用新制度经济学的一些观点,在概要性地描述浙商行为如何受正式(显性)制度安排约束的基础上,提出了一个可供学人讨论的观点:浙商在受正式制度约束的同时,具有形构隐性制度安排的能力。文章比较了非正式制度与隐性制度的联系和区别,认为尽管对浙商精神、人文文化、历史承传等的分析在一定程度上揭示了浙商的行为方式,但它尚不是一般性的理论解说,实现一般性理论分析的可能途径之一,可考虑以制度作为分析主线。本文可视为是试图实现这种一般性分析的一种学术努力。

The behavioral manner of merchants is restricted by institution,but the merchants in different regions have different behavioral reflection.This paper uses the viewpoint of new institution economics to describe how the formal （or conspicuous/explicit） institutional arrangement confines Zheshang＇s behaviors, and puts forward a viewpoint that Zheshang have the ability of constructing the potential（implicit） institutional arrangement. On the basis of comparing the relationship and differences between informal institution and potential institution, this paper considers that Zheshang＇s spirits, humanity culture and historical inheritance have an influence on Zheshang＇ s behaviors, but it is not a theoretical interpretation in general. One possible approach to a general theoretical analysis is to take institution as a main line in analysis. So this paper can be seen as a kind of academic endeavor to fulfill a general analysis.