摘要
本文从娱乐传播理念入手,把脉我国电视娱乐节目生产实践,探讨电视娱乐文化编码及视觉设计的缺失,由此构建电视娱乐节目"新生态",促动娱乐与人、娱乐与文化的深层和谐。
The paper starts with analyzing of communication ideas on China＇s TV entertainment program production, and discussing the cultural encodings of TV entertainment , and deficiencies and shortcomings of visual design. From these, China＇s TV entertainment program need to create ＂new ecology＂, which promotes healthy entertainment, and realizes the deep harmony with person, entertainment and culture.
出处
《新闻界》
CSSCI
北大核心
2008年第2期95-97,共3页
Journalism and Mass Communication
基金
辽宁省社会科学规划基金课题"消费文化与辽宁电视媒介新生态"(批准号:L07CZW017)的阶段性成果之一
关键词
狂欢
游戏精神
文化编码
视觉效应
新生态
carnival game spirit culture encodings visual effect new ecology
