摘要
日本汽车企业以提高国际竞争能力为经营战略,通过十年的艰苦努力,日本四大汽车企业的产品价格随着产品质量的提高而迅速上涨,产品市场占有率随着国际竞争能力的增加而不断扩大。在这方面,日本轿车在美国市场的成功经验值得我们借鉴。
The operation strategy of Japanese automotive enterprises is to strengthen their intemational competitiveness.Through making one decade's endeavor,the price of products from the four biggest automotive enterprises has increased with better and better quality.Furthermore,due to the enhanced competitiveness,their market share have been expanded as well.
出处
《汽车与配件》
北大核心
2008年第16期22-25,共4页
Automobile & Parts