摘要
通过对洛川县现实和潜在客源市场的调查,分析了洛川旅游市场的空间分布和等级特征、消费者行为特征,并对洛川未来游客的规模进行了预测。在此基础上,探讨了新开发旅游地市场分析的方法。
After investigating the real and potential tourismgenerating market of Luochnan County, the paper makes an analysis of the space distribution, grade feature and characteristics of customers＇ behavior of tourism market in Luochuan County and makes a forecast of the scale of future tourism. Based on this, it discusses market analysis and forecast method of newly-developed tourist area.
出处
《旅游学刊》
CSSCI
北大核心
2008年第4期23-28,共6页
Tourism Tribune
关键词
新开发旅游地
市场分析
newly-developed tourist area
market analysis
