大众文化时代竞技体育的特征分析

Feature of athletic sports in mass culture era

当今社会,随着大众文化的兴起,社会文化经历着一场深刻的社会变革。竞技体育作为大众文化的一个重要组成部分,它所追求的一些价值原则和意识观念成为大众共同的追求,成为一种文化生存样式和范式。随着时代的演进,竞技体育精神、价值观念也逐渐演变。技术理性、意识形态、消费欲望等等文化力量正在从不同角度消解着竞技体育固有的文化内涵。在深刻的社会文化变革中,有必要对大众文化时代的竞技体育进行理性的审视和批判,扬弃各种对竞技体育不断异化的文化因素,从而建立起以人的全面发展和价值实现为宏旨的竞技体育发展新格局。

With the rising of mass culture, society culture is experiencing a profound social change. Athletic sports as an important part of mass culture, some value principle and conscious concept that it pursued became a style or a model of culture survival and with the development of age, the spirit of athletic sports and value concept are changing. The culture power as technical reason, ideology, and consumption desire are deconstructing the natural culture meaning from different sides. It is necessary to examine and criticize the athletic sports in mass culture age profoundly, and to sublate several culture factors that alienate continuously and establish a new pattern of the development of athletic sports on the purpose of all - around development and value realization.