英语广告在英语教学中的应用

Application of English Advertisements to English Teaching

英语广告制作精良,而且语言优美独到,内涵丰富,不仅具有很高的商业价值,也具有一定的语言价值和审美价值。如果能把一些经典广告运用到英语教学中去,定能激发学生学习英语的兴趣,把课上得更加生动活泼。本文结合实例从词汇教学、句法教学、阅读教学、翻译教学和文化教学五方面进行探讨。

English advertisements are of high commercial value as well as language and aesthetic value because of the good design, unique language and plentiful connotation. Students＇ interest can be stimulated with the application of English advertisements into English teaching. This paper analyzes the detailed applications from five aspects such as vocabulary, sentence pattern, reading, translation and culture.