中国汽车产业对外直接投资的现状及发展对策

The Analysis of the Present FDI Situation and Corresponding Countermeasures of China' Auto Industry

人民币升值、国家政策的大力支持、轻中型卡车和大型客车生产上的技术优势、研发和生产成本优势等因素,对中国汽车产业对外投资形成了积极影响。但是,中国汽车品牌定位模糊,缺乏整体竞争优势,生产规模小,行业集中度不高,引进技术的资金和精力不够,配套零部件生产与售后服务都是不容忽视的问题。中国汽车产业在对外投资中应该在技术联合、政府采购、狠抓成本管理等方面多做文章。

Some factors has done positive influence on the FDI of China＇ s automobile industry, such as the Renminbi revaluation, the vigorously support from national policy, the superiority of productive technology in the light and medium truck and large - scale passenger train, the superiority of research and production cost. However, the brand localization of China＇s automobile is fuzzy, lacking entire competitive abilities. All the problems are focused on the small production scale and low convergence of the industry, insufficient fund and energy of digestion introduction technology, and the supply of spare part which cannot meet the demands. The foreign direct investment of China＇ s automobile industry can do many things in technical union, government purchase, vigorously promoting the management of cost, enhancement of price ratio.