广东汽车企业知识产权核心竞争力研究

Research on Guangdong Automobile Corporations' Intellectual Property Core Competence

面对跨国汽车公司知识产权壁垒和广东汽车企业自主开发能力较弱,核心技术空心化,自主知识产权申请量和拥有量严重处于劣势的形势,提出必须构建和增强广东汽车企业知识产权核心竞争力。从广东省汽车产业层面看,须明确自主创新的汽车产业政策,加强广东汽车知识产权法制建设,制定汽车产业知识产权核心竞争力战略。从个体汽车企业层面看,必须从专利战略、商标战略等方面构建企业的知识产权核心竞争力。

Facing the intellectual property rampart of multinational automobile corporations,the automobile corporations in Guangdong province are in the inferior position in the aspects of independence research and development,mastery of core technologies and possession of the amount of patent rights.Guangdong Province must establish the innovative industry policies and the strategies to enhance the development of intellectual property core competence.The automobile corporation should construct the intellectual property core competence by the way of patent tactic, brand tactic and so on.